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Los Angles Press Releases
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(LosAngeles.CityRegions.Com, May 11, 2016 ) Walnut, California -- Garden Utopia, a brand of KDN Global who sell Home and Garden products into the North American market via Amazon.com, is once more taken aback by demand for their flagship product after a huge online marketing promotion based around Mothers Day.
The 'Easy Change' Window Bird Feeder with Suction Cups has already provided the brand with a few surprises as regards sales velocity, however after a bumper online marketing campaign in the run up to Mothers Day (which took in the power of Google Adwords, Facebook, Twitter and Pinterest Advertising) the brand has unexpectedly sold out of the product.
Meredith Garcia, CEO of Garden Utopia, said "I don't wish to complain, selling lots is a good thing but this product is giving us some headaches as regarding sales velocity. Despite launching hundreds of products in the last 10 years, this one has really taken us aback. The 'Mothers Day' Online Marketing campaign we launched in the last month or two has seen sales increase 800%, while the ROI on the paid marketing channels has been very, very impressive. If only we had more stock to continue with these successful campaigns!"
In particular, Twitter ads - a new advertising channel for the brand - had performed very well for Garden Utopia, with Twitter ads bringing in the biggest proportion of sales, and the lowest average cost of sale.
Garden Utopia have more stock due to arrive in Los Angeles port this week, and Garcia hopes that the stock will be back in Amazon Fulfilment Centers within 7 days, ready for resale to the public.
About Garden Utopia
From a small apartment balcony to a huge space, what is outside a window can make all the difference. Garden Utopia is about just that - creating a Utopia, a place to feel at ease. The Garden Utopia product range is being designed to help achieve this. The Window Bird Feeder is the first product to launch, in Garden Utopia's mission to help people make the most of their outdoor spaces.
Garden Utopia
Meredith Garcia
1-800-969-0740
pr@garden-utopia.com
Source: EmailWire.Com
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Los Angeles News - Regions
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