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Optikal.com Divulges How an Advertising Agency Raised Alcohol Addiction Awareness with Instagram


Looking for the best omnichannel marketing solution

(LosAngeles.CityRegions.Com, October 11, 2016 ) LA, CA. ---- Optikal.com is the most sought site which utilizes an excellent methodology to be a successful advertising agency. Now, Optikal.com divulges how Instagram was used by an advertising agency to raise awareness towards alcohol addiction.

Nowadays, advertising agencies are competing on the next level as technology is improving. Hence, more creative strategies and aggressive moves should be utilized in order to make some noise in the industry. This is the reason why one French advertising agency used a social media like Instagram to promote their campaign.

Optikal.com shares that this craze all started when an account under the name of Louise Delage, a 25 years old French woman joined Instagram last August 1, 2016. Apparently, this controversial account was able to get 65,000 followers for 1 month only.

How did that happen? According to NewsTalk, every single post of this Instagram account with simple captions and emojis features an alcohol. Obviously, netizens became interested in this account. BETC advertising agency or French Pr Francine Framboise secretly made Louise’s name big in a swift move.

However, Optikal.com shares that big revelation that this popular account of Louise was just a bogus account. This account was finally revealed to all netizens when on its 150th and final post in Instagram revealed the truth. It was confirmed that BETC, the English term for the French agency revealed that the famous account was just fake.

In other words, the name was just made up and posed with a different French woman under the advertising agency. Optikal.com shares that this advertising technique did pretty well as the model was actually drinking in every photo. But, each photo doesn’t directly show it since it is slightly hidden.

Believe it or not, it was definitely a smart move, they were not only an ordinary advertisement that you would see. Optikal.com shares that since this advertising agency named French Pr Francine Framboise for their Addict Aide client. So, that answers that question about the awareness towards alcohol addiction.

According to the agency, they were able to successfully do it through a step by step move which allowed its client Addict Aide to spread awareness to the youth. Within a short period of time, Louise Delage’s account became instantly famous in Instagram.

Optikal.com confirms that agency’s smart move of using popular hashtags like #beautiful, #instatravel, and so much more nailed it. Then, it was combined with an enticing content which made a noise in the global media.

For more exciting and informative contents, drop by to Optikal.com now.

About Optikal

Optikal is an Omni Channel Marketing Solution that provides true 1:1 human-to-human connection for brands and advertisers who are looking to reach targeted customers across digital, social, mobile, traditional and DRM. Our solution is powered by integrated proprietary technology and database partners that allow us to identify, map, and transmit the business' message to the specific audience on every channel, platform, and device. We utilize our proven methodology to ID your target customers, MAP a journey to drive engagement and conversions, and finally TRANSMIT a unified message. We are not a spray and pray ad agency.

Dimitry Vital
PR and Marketing @ Optikal
Contact no: 1323 3721289
Email: info@optikal.com
Website: http://www.optikal.com


Dimitry Vital

1323 3721289


Source: EmailWire.Com

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