Dulce Cocina Strengthens Its Company Objectives

Oven mitts heat resistant

(LosAngeles.CityRegions.Com, November 26, 2014 ) Mountain View, CA -- In the context of intensified competition, Dulce Cocina who is a leading manufacturer of assorted kitchen coasters and silicone oven mitts, has today announced that it is strengthening its company's objectives to adopt to new market needs. The new company objectives will focus on improving the quality of their products, sales process and enhancing both investor and customer relations. The company hopes that with the strengthened strategic objectives, it will be able to improve its financial profile and maintain its position as a premium brand of silicone oven gloves and assorted coasters.

The new objectives include the company's decision to diversify the distribution channels for their products. Currently, Dulce Cocina only relies on Amazon.com to distribute their products. However, following an infiltration of multiple merchants offering similar products on Amazon.com, the company has seen the need to diversify their sales channels.

"When we previously launched the silicone cooking glove product, the profit margin was good. However, the competition has now gradually latched on. It has come to a point where we either adapt to these changes and make strategic plans to survive or perish," said Dulce Cocina's managing director, Mr. Mark Henderson.

Since its inception in early 2014, Dulce Cocina has enjoyed high sales for their kitchen coasters and silicone cooking mitts. However, the third quarter of 2014 has been difficult for the company. The sales for their silicone glove product dwindled by more than 50%. As a result, the company is still trying to service a profit deficit of more than $3,447 that was incurred from a product promotion carried out at the start of this quarter.

The company has already been surveying and analyzing several ecommerce websites in order to accommodate their products. The company has set an objective to list their products in at least two other popular ecommerce websites by the end of 2014. The e-commerce platforms under consideration include Ebay, Shopify and Etsy.

The new objectives also detail the company's commitment to enhance both customer and investor relation. Towards this end, the company has launched a new Facebook page and revamped their website to provide better user experience.

"We want to increase the level at which we interact with our customers and investors by up to 90%. We previously only interacted with our customers on our product listing page on Amazon. However, starting from this coming quarter, we will upscale the interaction to our blog and new social media platforms," Mark said.

The objectives will be monitored by a team of strategic advisors during the fourth quarter. Depending on the results, Dulce Cocina will decide whether to implement the objectives in the next fiscal quarter.

About Dulce Cocina

Dulce Cocina is a leading kitchenware provider on amazon.com. Dulce Cocina stands at the center of a rapidly evolving assorted kitchenware industry. It was the first company to introduce silicone heat resistant mitts in extra-large sizes, which are backed by 100% money back guarantee.

Dulce Cocina

Mark Henderson

+1 844-482-8757

info@dulcecocina.co.uk

Source: EmailWire.Com